Global Mobile Marketing Market Research: Insights for International Revenue Expansion from Isha's blog

The global mobile marketing market size reached USD 66.07 Billion in 2020 and is expected to register a CAGR of 23.6% during the forecast period, according to latest analysis by Emergen Research. Increasing demand for immediate engagement solutions is a key factor expected to drive global mobile marketing market revenue growth during the forecast period. Rising demand for evaluating effectiveness of marketing campaign in real-time is expected to further propel global mobile marketing market revenue growth going ahead. Increasing social media networking sites and social media advertising are other factors expected to boost global mobile marketing market revenue growth in the near future.

The report also gives an insight into product portfolios, costs, sales, production capacities, and market players. Raw materials, demand analysis, product flow, and distribution channels have been studied and surveyed extensively in this research report. The key growth trends and opportunities are offered through a thorough investigation and examination of the market. A detailed course of development is offered in the report along with insights into businesses connected with it, which include firms, industries, organizations, vendors, and local manufacturers.

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Competitive Terrain:

The section on the competitive landscape offers valuable and actionable insights related to the business sphere of the Mobile Marketing market, covering extensive profiling of the key market players. The report offers information about market share, product portfolio, pricing analysis, and strategic alliances such as mergers and acquisitions, joint ventures, collaborations, partnerships, product launches and brand promotions, among others. The report also discusses the initiatives taken by the key companies to combat the impact of the COVID-19 pandemic.

The leading market contenders listed in the report are:

Google LLC, Inmobi Technology Services Private Limited, International Business Machines Corporation, Marketo, Inc., Amobee, Inc. (Singapore Telecommunications Limited), Oracle Corporation, Salesforce.com, Inc., Chartboost Inc., Microsoft Corporation, Twitter Inc

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Emergen Research has segmented the global Mobile Marketing market on the basis of type, application, end-use, and region:

Component Outlook (Revenue, USD Billion; 2018–2028)
- Services
- Solutions

Organization Size Outlook (Revenue, USD Billion; 2018–2028)
- Large Enterprises
- SMEs

Solution Outlook (Revenue, USD Billion; 2018–2028)
- QR Codes
- SMS
- MMS
- Mobile Web
- Push Notifications
- In-App Messages
- Location Based Marketing
- Others

The various regions analyzed in the report include:

North America (U.S., Canada)
Europe (U.K., Italy, Germany, France, Rest of EU)
Asia Pacific (India, Japan, China, South Korea, Australia, Rest of APAC)
Latin America (Chile, Brazil, Argentina, Rest of Latin America)
Middle East & Africa (Saudi Arabia, U.A.E., South Africa, Rest of MEA)

Key Objectives of the Report:

Analysis and estimation of the Mobile Marketing Market size and share for the projected period of 2022-2030
Extensive analysis of the key players of the market by SWOT analysis and Porter’s Five Forces analysis to impart a clear understanding of the competitive landscape
Study of current and emerging trends, restraints, drivers, opportunities, challenges, growth prospects, and risks of the global Mobile Marketing Market
Analysis of the growth prospects for the stakeholders and investors through the study of the promising segments
Strategic recommendations to the established players and new entrants to capitalize on the emerging growth opportunities

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