When you write a book and self-publish it, you face many choices. They're things traditional publishers handle for their authors, but it works differently for you. Whether you print coloring books or stately reference volumes, you'll oversee cover design, choose a binding method, and hire an editor. Each one requires careful consideration to make your book a success. You'll compete with traditionally published titles, and your quality must be measured against theirs. As a result, how you design and print your book matters. It's wise to gather information and weigh your decisions carefully.
One possibility most self-publishers consider is whether to print on demand. It's a service offered by more prominent online booksellers and takes advantage of digital printing systems. They can publish books individually as orders are received and avoid needing advance inventory. It can save money or advance investment but carry a higher cost to print each copy. For some authors, it's the only workable solution, and they accept the advantages and disadvantages. Print-on-demand companies also take book orders and fulfill them. It means less responsibility, and you become one of their content creators.
Depending on the goals for your self-published book, you may want to consider other alternatives. An increasing number of printers with digital capabilities are willing to work with smaller print runs. They keep inventory costs low and may be willing to work for lower per-copy printing rates than on-demand companies. It's worth a look, especially if you want your book to be unique. The on-demand system can be a template-driven environment where many books look similar. For some authors, it may work well. But others who want to make a branded statement may be less enthusiastic.
Nearly all digital printers have convenient content upload portals that make setting up your book for printing easier. Even though it adds a bit of cost, most recommend printing a proof copy before signing off on your printing. If you are printing some copies ahead, you don't want to decide after the fact that something needs to be changed. Nothing substitutes for seeing a copy of your book before it's printed in final form. The same goes for hiring a professional editor. They bring years of expertise to your book project. Remember, a cover designer also gives your work a professional look.
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