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Trade shows are a powerful marketing tool for businesses looking to showcase their products and services to a wide and targeted audience. Whether you're an established company or a start-up, trade shows offer a unique opportunity to connect with potential customers, network with industry peers, and make a lasting impression. When planning your participation in a trade show, one crucial decision you'll need to make is whether to buy or rent your booth space and equipment. In this article, we'll explore the benefits of trade sho... more