The Enduring Resilience of Printed Books from Acu Track's blog

With traditional media like magazines, newspapers, and TV networks in a seemingly never-ending freefall with their audiences, it's interesting that printed books are enduring. More than 80 percent of them are still read in physical copy form, which keeps book printing and active business. The other exciting thing is that many printed book readers are younger. The allure of books is increasing, not decreasing, and it bucks trends affecting other media. The internet has stolen audiences, changed expectations, and upended people's viewing habits for newspapers, magazines, and TV.

To this author's knowledge, research has yet to arrive at factual conclusions for books' continued appeal, but one can hypothesize why. They are symbols of learning and knowledge, and the experience of holding the book in your hand is satisfying. They're also relatively easy to carry, and some people enjoy amassing collections to display on their bookshelves. Libraries also play a role, and while it's possible that they can be completely digitized, people still enjoy visiting them in person. As long as those realities continue, it's reasonable to expect that book printing will continue as a going concern.  

Binding is a significant factor when producing printed books. There's no doubt paperback books (also known as perfect bound) are the most popular and versatile. They offer similar trim sizes to hardcover editions or can be published in a smaller "pocket size." Besides a lower cost, their chief advantage is their lighter weight, making them easier to carry. Casebound, or hardcover, books endure as the highest quality form of book printing. They have a look and feel of permanence and look elegant on any bookshelf. Because the bindings are more durable, they're the classic library choice.

Some books are made to be used more often and kept open to specific pages. Two prime examples are cookbooks and manuals of various kinds. They are ideal candidates for spiral bindings, which significantly improve reader users' convenience and extend each copy's life. So as long as people continue to favor printed books, each binding and printing process will remain in wide use. Digital printing continues to be the economical mode of choice for smaller print runs. Prices come down more when a print order is large enough to make offset printing viable, so consider all your options.  

Company Name: Acu Track

Address: 350 Sonic Ave, Livermore, CA 94551

Phone Number: 888-234-3472